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# Rethink Next LLC: A Whimsical Experimental Media Lab

## Sitemaps
[XML Sitemap](https://maremel.com/sitemap_index.xml): Includes all crawlable and indexable pages.

## Posts
- [Deep Dive into Python and Podcasts](https://maremel.com/2025/04/python-and-podcasts/): Okay, folks, buckle up for a tale of tech woe and (hopefully) AI-powered redemption. I was seeking a final project for my final project for Kaggle’s 5-Day AI Intensive. All I kept thinking of is my long-delayed project to explore our mountain of podcast mp3s and transcripts.
- [Screen x Screen Online Tools – Tidbits and Notes](https://maremel.com/2022/02/screenxscreen-feb-10-2022-online-tools-ideas-links-page/): Thanks for joining today's session at the ScreenxScreen Virtual Conference on Online Tools.  Online Tools are important and potentially both beneficial and distracting for artists and those who create engagement and content with them. 
- [MONDO.NYC](https://maremel.com/2020/10/mondo-nyc/): October 13-16, 2020 - ONLINE
- [Innovation is Messy . . . with Jack Conte](https://maremel.com/2020/08/innovation-is-messy-with-jack-conte/): Jack Conte blends the worlds of music creation (Pomplamoose and the funk band Scary Pockets) and solving creators’ problems with systems (crowdfunding and community with Patreon).  He shares how he balances (or doesn’t balance at times) creating music with running a large tech business.  He also shares what he has learned, how his companies have shifted with the work-from-home world shift, and how he has changed/staffed his own creative processes in this distributed era.  His career journey has been an interesting mingling of music and science/technology, all the way back to his science teacher who got him interested (who he still connected with monthly over Costco pizza). 
- [Creating Fearlessly in Virtual Reality](https://maremel.com/2017/07/connor-illsley-creating-fearlessly-in-virtual-reality/): This Episode: How do you create new and innovative systems for producing content in a new space? For Connor Illsley of Combo Bravo in Toronto, you innovate by "creating fearlessly." Connor schemes how to create the most amazing creative scenario that is true to the artist -- and THEN figures out how to make the new tech work to serve the artist. He shares the thought process behind Jazz Cartier's 2016 music video Red Alert/100 Roses pair, as well as projects since. He shares with us how VR can open up opportunities with music as it lets us create more abstract approaches that just recreating reality.
- [Change Stories: Change How We Work and Decide](https://maremel.com/2016/04/hud-session-changing-organizational-stories-to-change-how-we-work-and-decide/): We enjoyed sharing thoughts with the US Housing and Urban Development (HUD) OCIO Learning Series.  This session was recorded in January and ran as a webinar on March 17.  You can find it now at http://portal.hud.gov/hudportal/HUD?src=/press/multimedia/videos and can watch it below.
- [Reflecting on My SXSW Journeys](https://maremel.com/2016/04/reflecting-on-my-sxsw-2016-journeys/): I spoke at SXSW Music again this year on my current favorite topic: Music 20/20 and how we can proactively affect the future. SXSW, however, is not just about speaking. It is about diving deeply into diverse ideas with diverse people. It is one of my annual addictions. This is my 7th year going to SXSW -- I think.  They blur together.  I started going to SXSW Interactive and enjoying the diverse voices, sharing areas I knew nothing about.  I would go to session on digital changes in Latin America and Eastern Europe, meeting people I would never have seen otherwise.  I learned about location-based mobile tools at SXSW first, learning what was being done on the ground from front-line users in arts, documentaries, and the like.   I also hear dynamic voices that really resonate for me.  I heard here first from Amber Case on tech anthropology.  I first heard at SXSW about shifts in search engine trends.  I first heard here about new heads-up displays for cars to keep the clutter down and compete with smartphone structures.  I first heard at SXSW ideas about non-interface interfaces.   I also learned about breakfast tacos in the early years.  Tacos? For breakfast? My experience now is different.  I don’t find many technologies I haven’t seen yet.  Perhaps this is because I’m hip-deep in leading-edge technologies at other events from my current role at UCLA Center for Music Innovation.  Maybe because the event is much heavier in startups competing for attention and big companies trying to get attention as well.  The era of the breakout new tech service or product getting lots of buzz at SXSW seems to have made way for the McDonald’s custom burger, Mazda free rides, and esurance tech giveaways. I do continue to get my favorite things from it: real-life implementations and dynamic voices.  I enjoy learning from implementers on a local basis, running in-context, in-place real life examples of disruptive and collaborative tech -- in use, with all its headaches and glory.  I find that often the people drawn to the conversation IN the room are more intriguing than those on the dias, and conversations that follow provide all sorts of connected bridges to new engagement.  In most rooms, the volunteer session wranglers needed to push everyone outside to finish conversations. . . not just about selling things and ideas to the speakers, but also to connect the folks who want to keep the conversation going in how these challenges apply in their own sector or local community. It also continues to be a great mix of voices and use cases.  This year, northern European languages abounded as people flew great distances to be in these conversations, with their own stories and questions.  I met many executives and creative executives from Asia.  On the US front, I met several mayors, many non-profits, and lots of university students, sharing ideas and interests. As a result of my going to SXSWedu, Interactive, AND Music (two weeks in total), my highlights this year are a mixed bag. Jane McGonigal at SXSWedu talking about how we can understand and think about the future.  I do a lot of futurist work and hang out in that space.  Her talk brought it into focus for folks wanting to understand how to be a Futurist in their everyday lives.  That recording I have shared with a half-dozen people I’m working with and they are changing some of the questions they ask about the Signals they see.   The British Museum, with Samsung, using VR to take young students into the Bronze Age and see artifacts in context. Lots of conflicting information and predictions in sessions on location-based mobile tools and big data about consumers. Beacons, beacons, and more beacons. . . especially in retail. New ways to make assets liquid, including MoveLoot, which helps you resell the used furniture in your home. Battling apps about food -- including finding food trucks, bringing us food on the spot, and in-app learning from videos of making food.   Cities wrestling with how to use big data and action research. Local music venues dealing with the impact of streaming music and gentrification on local clubs.   I really enjoy the amazing speakers.  Brene Brown -- live.  I’m a big fangirl and have been consuming her books and audiobooks, so listening to her live was a real treat.  I also brought along a friend from a big tech organization who needed to hear her messages. . . that week . . . Ira Glass on the nature of hard work and creativity, and the difference between trying to edit documentary audio to elicit an emotional shift and writing it for feature film.  (And how to make a balloon animal.) Anthony Bourdain on how to urge your TV show crew to incorporate ideas from art films. . . and live a very big life.   Other take-aways were more contextual: Joys of sitting in St. David’s waiting for a thunderstorm to clear while talking with 3 students and a record executive. The crowded rooms that continue to see VR for the first time Having people stop you in the hallway, bookstore, and bathroom to make comments and ask questions from your panel The magic of good pulled pork and the challenge of keeping my breakfast taco intake low The beauty of walking down a hallway in the Convention Center and despite there being more than 20,000 people in town for the event walking into people you know . . . from your own city . . . Now back home for a short while, I think about the people I want to connect with further, to bring their local ideas into my local spheres, and ideas that I can play with and pitch for when when I come back again next year.   Gigi Johnson President/Maremel Institute Inaugural Director/UCLA Center for Music Innovation
- [Listening Harder to Me from My Past](https://maremel.com/2015/01/new-year-listening-to-me-2009-2011/): About this time each year, I look at my stuff. Goodwill Industries gets a lot of my physical stuff, and gets a lot more this year as two of my three kids are ensconced in colleges not in this same town. My third got the last of her college applications out yesterday morning. So I've been donating the "parenting" pieces of my life to go to other families.
- [Visually Mapping Your Social Self](https://maremel.com/2014/06/map-your-social-self/): In older days, I would Google myself to see how I surfaced.  That's not just an ego thing -- I found many strange things attributed to me.  I research myself, or at least my professional reach.
- [Pixelating Reality from SXSW Interactive](https://maremel.com/2014/04/pixelating-reality-from-sxsw-interactive-2014/): We enjoyed sharing insights at SXSW Interactive 2014 on this question -- How is smartphone use pixelating reality, blowing it up and turning it into shiftable bits of data so we are making different decisions with its Time and Place?
- [Recorded Webinar: Drinking from the Digital Data Fire Hose](https://maremel.com/2014/04/webinar-data-fire-hose/): We happily shared some of our work at the US Department of Housing and Urban Development (HUD) OCIO Learning Session on April 17, 2014 both at their Auditorium in Washington DC and via a live Webinar, which you can as a recording below.  It was hosted by Dr. Melanie Cohen (@DrMELonMGMT) from HUD.
- [Cyborg Attachments and Goodies from CES 2014](https://maremel.com/2014/01/ces-2014/): We enjoyed our adventures at CES 2014.  Dr. Johnson came hold with a nasty convention cold, and now that she is almost human again, we thought we would share the human-adjacent technologies about robots, eye tracking, 3D printing, telepresence, quad copters, cars, and other things that go bump in the night from future and present technology trends.
- [To MOOC or Not To MOOC?](https://maremel.com/2013/10/to-mooc-or-not-to-mooc/): To MOOC or not to MOOC?  That has been the question in the minds of many educational institutions' leadership since early to mid-2012.  Should we produce our classes on video and share them with a variety of partners to learn from these experiences?
- [Facebook: At a Plateau or Changing Audiences?](https://maremel.com/2013/10/facebook-at-a-plateau-or-changing-audiences/): Digital Hollywood has been a semi-annual ritual for us for more than five years.  Our president, Dr. Gigi Johnson, moderated a panel to a packed room on "The Facebook Factor," with the following introductory slides on the size and scale of Facebook in the United States:
- [SXSW 2014 Crowdsourced Panelpicker: Update with Results](https://maremel.com/2013/08/sxsw-2014-panelpicker/):         
- [Academy of Management on Innovation](https://maremel.com/2013/08/aom-innovation-ecosystem/): We enjoyed sharing the following slide presentation with the Professional Development Workshop at AOM 2013 in Orlando, Florida within an overall session called "Translating Scholarship into Practice: How Can Scholarly Research Be Translated Into Practice?"  It also can be found at Prezi.com at this link.
- [Four Conferences: Four Sets of Live Viewpoints on Innovation](https://maremel.com/2013/05/four-conferences/): We've just come back from a series of unique conferences, each with a very different view of the world.  Given our overly connected digital world, the proliferation and expansion of live events is intriguing.  These were just the four we picked of the dozen or so going on during this same three week period of time.  Some are pricey -- over $1,500 a seat before paying for room, board, and travel -- and others are less than $100 for attendees.
- [Blending the University at SXSWedu](https://maremel.com/2013/03/blending-the-university-at-sxswedu/): Thanks to all who attended our 9 am presentation on March 6, 2013 at SXSWedu in Austin, TX, on Blending the University.  We had a full house of 125 seats plus folks tucked along the back wall.  We also had a robust conversation on the question of organizational challenges with blended learning design during the session and following throughout the day.
- [Listening for Change in the Music and Publishing Businesses](https://maremel.com/2013/02/listening-for-change-in-the-music-and-publishing-businesse/): Recurring themes have been abundant start-ups facing creators to help them into continuing to shift distribution platforms, as well as various efforts in creating thoughtful fan data tools. Innovation on both coasts and with both industries is in the face of long-standing industry leaders, all embracing digital in workflow, marketing, distribution, and social media . . . to various degrees. We've been having a good time chatting with companies as they have been launching over the past year or so. One company eagerly approached us yesterday at SF Music Tech, eager to tell us that the company that they dreamed of last October is launching in April.
- [Week of Publishing Change in a Season of Educational Transformation](https://maremel.com/2013/02/week-of-publishing-change/): We're getting busier and busier around educational technology change with many higher education organizations now.  In this season of MOOCs ("massively open online courses") and other education innovation announcements, I am focusing with many organizations on how to plan educational design with all of this output.  How do we syndicate and create multiple use streams?  How do we interact with publishing companies and other universities with all of this multimedia content?  How do we collaborate and re-purpose what can otherwise be expensive limited use content?
- [Mixing Digital Business with Education — User Generated What?](https://maremel.com/2012/11/mixing-digital-business-with-education-user-generated-what/): For the past two weeks, we have been running presentations and workshops on education in the cloud and digital education in creative industries.  I've also been going to a variety of conferences, including heading today to Billboard FutureSound in San Francisco.
- [Fox/NAMIC Digital Media Panel Exchange: “The Future of Digital Content & Distribution”](https://maremel.com/2012/10/foxnamic-digital-media-panel/): Fox is hosting with NAMIC a Digital Media event on Tuesday, Oct. 30, 2012: "The Future of Digital Content & Distribution."
- [5 Ways to View the Ryan Seacrest/NBC Universal Deal](https://maremel.com/2012/04/5-ways-to-view-the-ryan-seacrestnbc-universal-deal/): A reporter from a major newspaper emailed me on Friday with three questions about the Ryan Seacrest/NBC Universal two-year, multi-platform deal.  He had found me from one of my non-Maremel roles: lecturer at UCLA Anderson Graduate School of Management.  (I'm off this quarter, and back in June with their summer program.)  
- [Monday Panel on Digital Media 101, Digital Hollywood 2012](https://maremel.com/2012/04/digital-media-101-dh2012/): Join us Monday, April 30, at 10 am for our Digital Hollywood "Digital Media 101" panel.  It will feature Phil Lelyveld (USC 3D lab and private guru), Andrew Wallenstein (Variety), Jim Halkett (THQ), Ben Spergel (Ipsos), and Sam Kling (Peer Music).
- [Social Listening: Cool Tools](https://maremel.com/2012/03/social-listening/): We're building new short-form classes here at the Maremel Institute (and join our email list to find out more about the upcoming schedule).  One that so far is in high demand is on Social Listening, the arts of using social media for business intelligence not just on big trends, but also on where unique conversations are going on that align with your work and message.
- [Changing Tech Stories to Change Organizations](https://maremel.com/2012/03/changing-tech-stories-cue/): We enjoyed meeting all the people who came to our Computer Using Educators session in Palm Springs, California, last week.  Our presentation, "Reframing Technology Narratives and Routines To Energize Organizational Change," is up on Slideshare, plus embedded below.
- [Rethinking Creating and Containers](https://maremel.com/2012/01/rethinking-containers/): Workflow for creation may have shifted to more digital pathways, but most discussions assume a formal media delivery of a finished, locked product.  Products have rules based on their media segment, with set delivery dates and SKUs.
- [Cloud Opportunities](https://maremel.com/2012/01/cloud-opportunities/): Years ago, I worked with a company that was creating email lists for new film releases.  Studios had outsourced this function to be able to rapidly deploy with “cutting edge” services.  This firm found intriguing data between movie releases by genre and demographics that the studios themselves could not ferret out.  Studios individually had only a certain number of releases in that genre or with that fan demographic each year.  A few years later, one of my fellow instructors at UCLA was working with a studio to connect purchased household data with online DVD purchases.  The resulting recommendation engine mixed purchase information with customer psychographics.
- [Owned vs. Newly Purchased Media](https://maremel.com/2012/01/owned-vs-newly-purchased-media/): Will it be worth the consumer’s while to convert old to new?  Time and convenience have been trumping cost in many instances.  iCloud from iTunes, for example, provides clean tracks to replace ones you already have in your physical storage for the cloud.
- [Changing Metaphors, Belief, and Habits](https://maremel.com/2012/01/metaphors-belief-and-habits/): One core challenge is how new habits will affect the long-term economic value of owning product.  Jeff Zucker’s 2008 concern of finding ways to make money online to that “we do not end up trading analog dollars for digital pennies” has proved quite valid.
- [Cloud Challenges](https://maremel.com/2012/01/cloud-challenges/): If we believed ads and websites in 2011, eager consumers are ready to connect everywhere and anywhere.  Consumers and content service providers face challenges in their transition to cloud-based archiving of owned media content:
- [Personal Cloud](https://maremel.com/2012/01/personal-cloud-white-paper/): Shared content and services on the Internet is not new. 
- [Digital “Storage” of our Digital “Stuff”](https://maremel.com/2012/01/digital-storage-of-our-digital-stuff/): “Storage”: An interesting word in the context of “digital stuff.”  Like the word “collect,” storage implies that it is our “digital stuff,” that we have ownership rights to it.
- [How to Start with Google Docs](https://maremel.com/2012/01/how-to-start-with-google-docs/): We tend to start at the middle when sometimes we need to start at the beginning.
- [Consumers in the Cloud at CES](https://maremel.com/2012/01/cloud-media/): Dr. Johnson is looking forward to joining in the Content in the Cloud Conference Track at the Consumer Electronics Show.  The afternoon session—"The Impact on Consumers of Implementing Cloud Computing for Media Storage"— will run from 1:45-2:30 pm on Wed., Jan. 11 at North Hall N258 at the Las Vegas Convention Center.
- [Infographic and Data Visualization Tools Galore](https://maremel.com/2011/12/infographic-tools-galore/): UPDATED March 2013
- [Our eBook Future: Glut or Glory?](https://maremel.com/2011/10/our-ebook-future-glut-or-glory/): I enjoyed a recent article in The Bookseller by Philip Jones.  Philip Downer, who used to run Border Books' UK operation, warned of the glut of content and the control by Amazon, Google, and Apple of the pipelines to the consumer with proprietary formats.  He urged change and a pooling of resources by the publishers.  He expressed concern about the "seduction of colour, movement and noise" with digital ink, and concern that publishers are not quick to act, stating in their slowness, "Steve Jobs is dead, but sometimes I think Queen Victoria is still alive."
- [“But is he happy?” Ian Richie’s TED Talk about Missing the World Wide Web](https://maremel.com/2011/10/but-is-he-happy-ian-richies-ted-talk-about-missing-the-world-wide-web/): TED.com inspires, thrills, amazes, saddens, and enlightens.  I enjoy getting their regular email blasts as to new videos, learning something new each time.
- [Digital Media 101 Panel at Digital Hollywood](https://maremel.com/2011/10/digital-media-101-panel-at-digital-hollywood/): We are hosting a Digital Media 101 Panel at 10 am on October 17, 2011 at Digital Hollywood (http://www.digitalhollywood.com/). We'll be at the Ritz Carlton in Marina del Ray, CA, as part of the Digital Hollywood series of workshops and seminars.
- [Mixing Technology, Media, Education, and Social Change](https://maremel.com/2011/08/interface/): We stand at a crossroads of change.  Powerful forces are transforming what is possible in media, education, and other cultural industries.
- [Technology of Travel: Not Just a Doll in a Window](https://maremel.com/2011/08/technology-of-travel-not-just-a-doll-in-a-window/): On a recent trip to Paris, this doll beckoned from a shop window with a display of skincare products. My cellphone video posted directly to the web, capturing out of context this funny moment.
- [Click2Discover Episodes](https://maremel.com/2011/04/click2discover-episodes/): You can find our cable and online show for newer webizens trying to learn the web-- Click2Discover -- at KGEM.tv, Blinkx, Blip, and Click2Discover.com.
- [Comics as Tech Humor and Social Digestion](https://maremel.com/2011/02/comics-as-tech-humor-and-social-digestion/): Humor can help translate and digest social angst, in this case about technology in everyday life.  Today's comics in the Los Angeles Times included several embedded comments about technology and its twists.
- [Streaming ideas at DLD Conference today and tomorrow](https://maremel.com/2011/01/dld-conference-stream/): If you have time to have streaming video in the background today and/or tomorrow, there is a mix of intriguing ideas happening in Munich. Live.
- [About Maremel](https://maremel.com/2010/12/about-maremel/): 626-603-2420
- [What to Do with 2010’s Ideas for 2011 – Gems, Silt, Clouds, and Mañana](https://maremel.com/2010/12/what-to-do-with-2010s-ideas-for-2011-gems-silt-clouds-and-manana/): What can we do with all of our great, unwashed and unrinsed ideas from 2010 as we head into 2011?
- [Sleigh Bells — a safety device?](https://maremel.com/2010/12/sleigh-bells-a-safety-device/): Many states passed laws requiring harness bells to announce the approach of sleighs to pedestrians and others.
- [Holiday Letters = Progressive Trends + Gender Parity and Power?](https://maremel.com/2010/12/holiday-letters-progressive-trends-gender-parity-and-power/): Here's my headscratcher of the season: two nag holiday letters.
- [Collection of Digital Goodies This Week: Visualization, Productivity Alternatives, Download or Buy?](https://maremel.com/2010/12/collection-of-digital-goodies-this-week-visualization-productivity-alternatives-download-or-buy/): Google has made 500 million books now searchable online through this new tool.
- [The perfect local television station in the Internet era?](https://maremel.com/2010/10/the-perfect-local-television-station-in-the-internet-era/): I have been watching the public dance about KCET and PBS squaring off about tithing rates for programming.  This tension challenges some of KCET's biggest assets: goodwill and cross-promoted programming brands.  KCET's potential future as an independent station changes everything: cost structure, programming, audience, donor support, etc.  This transition also can allow it, however, to start fresh.
- [Abundant Data Visualization and Storytelling Tools](https://maremel.com/2010/08/abundant-data-visualization-and-storytelling-tools/): As some of you know, I'm fairly anti-PowerPoint.  Done well with engaging pictures and messaging, it can be a fabulous medium.  Used by most people, it is a grinding parade of bullet points, read-aloud slides, and missed interactive thought.  Presentations aren't locked to a 11x8-1/2 inch format with a heading on top, disconnected bullet points, and canned charts.  But if you don't know more is possible or your company bows down to PowerPoint, you may have been stuck.
- [But for a word — keywords in strange context](https://maremel.com/2010/08/but-for-a-word-keywords-in-strange-context/): Keywords and taxonomies can bite us in the rear end.  We spend lots of time making assumptions about what we know, but so much of the time we get tangled up in the unspoken assumptions around the labels.
- [Touching My Content – New Habits, Old Screens](https://maremel.com/2010/08/touching-my-content-new-habits-old-screens/): Photo by arabcrunch on Flickr, CC 2.0
- [Precious Communication — Some Online Choices for Communities of Concern and Support](https://maremel.com/2010/04/precious-communication-some-online-choices-for-communities-of-concern-and-support/): I wish this topic wasn't top-of-mind.  I have several friends facing major health challenges right now, with each family following different pathways to communicate to friends and concerned loved ones.  In this era of instant communication, how do you keep people apprised on the heart-wrenching changes in traumatic health issues?
- [Tweet turns into NYT mini-interview: http://www.nytimes.com/2010/01/17/nyregion/17JFK.html](https://maremel.com/2010/01/tweet-turns-into-nyt-mini-interview-httpwww-nytimes-com20100117nyregion17jfk-html/): Funny things happened on the way to Madrid and Pamplona....
- [Lack of Passion? 10 Years Post-AOL/TWX: CNBC Interview – http://tinyurl.com/aoltwx0110](https://maremel.com/2010/01/lack-of-passion-10-years-post-aoltwx-cnbc-interview-httptinyurl-comaoltwx0110/): Interesting 10 year reflection on AOL/TWX by Gerry Levin and Steve Case. You can enjoy it yourself with the embedded video below from CNBC, but here's some snippets of interesting quotes and comments:
- [#DARPA #redballoon More Pix: #1 in SF (fake?) and #3 in Charlottesville (funny…)](https://maremel.com/2009/12/darpa-redballoon-more-pix-1-in-sf-fake-and-3-in-charlottesville-funny/): Funniest part so far: Charlottesville paper put their balloon's picture and location in their paper online: http://www.readthehook.com/blog/index.php/2009/12/05/ten-red-balloons-and-ones-in-charlottesville/
- [Shooting at KGEM-TV…about Twitter](https://maremel.com/2009/11/shooting-at-kgem-tv-about-twitter/): I'm working on my KGEM-TV show -- Click2Discover -- and getting ready to do a show about Twitter. This blog hooks up via open APIs with both my Facebook Notes and Twitter.
- [A new look at an old space — birth of radio in the US](https://maremel.com/2009/10/a-new-look-at-an-old-space-birth-of-radio-in-the-us/): It wasn't until I was working on materials for my Media 2015 class this week, which is on the past 100 years in broadcasting, that I had a dawning glimmer about early radio.
- [Wine and Computers at Philly Airport](https://maremel.com/2009/09/wine-and-computers-at-philly-airport/): I'm sitting at the lovely Vino Volo at the Philadelphia airport, enjoying the artificial ambiance of wine flights while on a long layover. I did my usual walk around the airport, looking at use of personal technology. There are the usual host of folks clustered around the wall plugs. In fact, the gentleman at the table next to me just changed tables to be near the wall plug in the restaurant.
- [16 Years Later — Collapse of Time and Distance –and AT&T is maximizing this how?](https://maremel.com/2009/07/16-years-later-collapse-of-time-and-distance-and-att-is-maximizing-this-how/): Peter Shankman posted this on his post, and got that idea from Bad Pitch Blog. But this 1993 series of AT&T ads does ring a very strong bell as to 2009:
- [Wicked Messes in Non-Excel Thinking — Designing Futures](https://maremel.com/2009/04/wicked-messes-in-non-excel-thinking-designing-futures/): I sometimes joke in class that Excel is the cause of most of our woes and frustrations. Everything seems so need and tidy with inputs and outputs clearly defined. My own experience as a banker for ten years told me that projections are never right -- of course they aren't. We know so little of the real inputs and outputs. But Excel, as Lotus 1-2-3 did during the go-go '80s LBO craze, give us an illusion of certainty and predictability.
- [Transfixed by Twitscoop.com!](https://maremel.com/2009/04/transfixed-by-twitscoop-com/): I am transfixed by Twitscoop, watching real-time tag cloud changes and by the minute graphing of conversations on Twitter. Right now, evidently there is a road race going on and Shaun of the Dead is on Comedy Central -- both are popping through the cloud. Almost surreal...
- [Connecting to the Jury Box? Bad, bad.](https://maremel.com/2009/03/connecting-to-the-jury-box-bad-bad/): Google mobile search is transforming the way I work. It is very irritating -- I'm checking details all the time that people mention in conversation. I try not to correct them...that seems rude. Or at least my husband keeps telling me it is rude.
- [The New Normal? Or the Great Panic of 2009-2011?](https://maremel.com/2009/03/the-new-normal-or-the-great-panic-of-2009-2011/): I asked in my MBA class last night -- so what do we refer to about the current financial mess? One of the students called out: "The Depression."
- [Hulu Super Bowl Ad Widget](https://maremel.com/2009/02/hulu-super-bowl-ad-widget/): Ok, this is cool. I'm assuming each will load after each ad airs in an hour from now. So for now, parking, is the Hulu Super Bowl widget.
- [Google and the “/” Typo](https://maremel.com/2009/01/google-and-the-typo/): This could happen to me -- I can see this now. I make a typo in a database and accidentally write "/" -- and suddenly everything goes wrong on my website.
- [Don’t Mash Me Up. Please. Really. Really, Stephen?](https://maremel.com/2009/01/dont-mash-me-up-please-really-really-stephen/): This Comedy Central piece from Jan. 21, 2009, with Stephen Colbert daring us to NOT mash up his audio book and video of his two-week earlier interview with Lawrence Lessig nearly made me cry from laughing.
- [A Bit Belated, but My Photos from CES](https://maremel.com/2009/01/a-bit-belated-but-my-photos-from-ces/): I put together this montage of views of CES, with lots of messaging about Eco-this and Eco-that, as well as small or thin TVs or laptops everywhere.
- [Bargain Books, Digitizing Economic Rent down the long tail](https://maremel.com/2009/01/bargain-books-digitizing-economic-rent-down-the-long-tail/): One of my friends posted on LinkedIn an excellent "Bargain Hunting for Books" story from the New York Times late last month. If you have the market now to buy used books for $.01 or $.25, does that shift tremendous flow from the new book market? Now, my children have no patience to even wait until a book comes out in paperback, but for the rest of us who have longer lifespans to look back on, have we now unleashed our own libraries' economic value just as we have unleashed the CD collections and hard drives of people all over the digital music world, just with shipping for $3.99?
- [Dr. Horrible — And of course, YouTube and more Dr. Steel stuff](https://maremel.com/2008/07/dr-horrible-and-of-course-youtube-and-more-dr-steel-stuff/): And in my last post, I forgot the now ubiquitous YouTube channel, not mentioned in any of the other material. http://www.youtube.com/doctorhorrible, with 1,586 subscribers and 10,887 channel views. So with the volume that supposedly had been hitting their own site, this is a surprisingly low number.
- [Google Virtual World](https://maremel.com/2008/07/google-virtual-world/): Do I want another virtual world? News this week:
- [Hype and Money](https://maremel.com/2008/06/hype-and-money/): I told Will Richmond at Digital Hollywood that I was really enjoying his e-newsletter. He looked quite startled and told me to pass the word along.
- [Blessed Today](https://maremel.com/2008/05/blessed-today/): I feel very blessed right now. I am so lucky to have the life that I have.
- [Getting Ready for New Class](https://maremel.com/2008/04/getting-ready-for-new-class/): I'm reading all sorts of digital media materials that I've been saving for this new UCLA Anderson class: Digital Content, Commerce, & Culture. I have about 50 MBA students who will be joining me and selected media execs on Thursday nights over at UCLA... Boy, what an interesting time to be teaching this class!
- [The New Normal — Roaming the House and Coffee Houses vs. Family Time](https://maremel.com/2008/01/the-new-normal-roaming-the-house-and-coffee-houses-vs-family-time/): Happy New Year to all! I'm getting ready to watch the Rose Parade in high def, waiting for my kids to wake up. I'm debating whether I want to watch it with laptop in lap, catching up with some programming ideas I had yesterday.
- [Failure is how we learn](https://maremel.com/2006/10/failure-is-how-we-learn/): I was stopped in my tracks by the "This I Believe" on NPR recently. http://www.npr.org/templates/story/story.php?storyId=6196795
- [Maremel Media Musings — The Beginning of Things](https://maremel.com/2005/10/maremel-media-musings-the-beginning-of-things/): I've been hosting my Maremel Media Musings blog over at Typepad (www.maremel.typepad.com) and will move copies of it over here as well in the next week or so.

## Pages
- [Search and Information 101](https://maremel.com/search-and-information-101/): Search and Information 101
- [Digital Entertainment Academy](https://maremel.com/digital-entertainment-academy/): Join our Courses and Workshops, with more on deck for launching over the next year.
- [IM](https://maremel.com/podcasts/im/): Innovating Music Podcast
Listen now on                             In this Innovating Music podcast, we talk about disruptive technologies in music.   Hosted by Gigi Johnson at the Maremel Institute's Center for Creative Futures, we bring together unique voices from inside and outside of the music industry. Learn More
- [Privacy Policy](https://maremel.com/privacy-policy/): Our website address is: http://maremel.com.
- [Creative Innovators Podcast](https://maremel.com/podcasts/creative-innovators/): In the Creative Innovators podcast, innovators and creators share stories of how they create and reimagine.
- [Innovating Music Podcast](https://maremel.com/podcasts/innovating-music-podcast/): Innovating Music explores the brilliant, surprising, and often disruptive ways people are reshaping the future of music, technology, and creativity. Hosted by Dr. Gigi Johnson, each episode dives into candid conversations with artists, innovators, founders, researchers, and industry leaders who are pushing boundaries across live performance, music tech, community building, media platforms, education, and beyond.
- [Maremel Podcast Network](https://maremel.com/podcasts/): We have had the joy of producing three podcasts with more than 100 episodes during the past decade.
- [Innovating Music – Guest Information](https://maremel.com/podcasts/innovating-music-podcast/guest-information/): Welcome to the Innovating Music Podcast, now in its 5th year!  The show has moved from UCLA Music to become part of the Maremel Podcast Network, along with Creative Innovators, Amplify Music Conversations, and other new adventures.
- [Virtual Offices](https://maremel.com/virtual-offices/): Welcome to our Virtual Office.  We work remotely -- and some of you are coming to us for conversations and meetings.
- [Virtual Sandboxes](https://maremel.com/virtual-sandboxes/): We have meeting spaces across various Immersive Places.  Welcome to our virtual sandboxes. Which ones have you used?
- [Future of Music in Los Angeles: 2017-2019](https://maremel.com/events/future-of-music-in-los-angeles-2017-2019/): Where are Creative Industries "going" in terms of futures, emergent change, and the role of "places" in 2022 and beyond?
- [Virtual Meeting Spaces](https://maremel.com/virtual-spaces/): We have meeting spaces across various Immersive Places.  Meeting with us?
- [SXSWedu 2021](https://maremel.com/events/sxswedu-2021/): https://youtu.be/GhUOIflw4KU
- [SXSW 2021](https://maremel.com/events/sxsw-2021/): https://youtu.be/GhUOIflw4KU
- [Past Events](https://maremel.com/events/past-events/): https://youtu.be/GhUOIflw4KU
- [Upcoming Events](https://maremel.com/events/): https://youtu.be/GhUOIflw4KU
- [Maremel Studio | Experimental Media Lab for AI, VR & Music](https://maremel.com/): Join our Newsletter, Events, and Programs.
- [Digital Explorers Courses](https://maremel.com/courses/): Transformation. Digital Tools.
- [Maps of Venues and Los Angeles](https://maremel.com/amplifymusic/maps-of-venues-and-los-angeles/): Venues and Average Income View larger map Venues and Ethnicity View larger map
- [Zoom Pre-Flight Check List and Things to Think About](https://maremel.com/zoom-pre-flight-check-list/): From March 2020
- [Amplify Music](https://maremel.com/amplifymusic/): Friday, April 17, 2020 | Virtual Gathering/Conference How can we learn from other local communities creating Resilience in the music social/structural disruption/reconstruction under COVID-19?
- [Inspiration and Resources for Online Collaboration and Teaching](https://maremel.com/online-collaboration-and-teaching/): In 2020, we shared a list of online resources for online collaboration  and teaching when many teachers were going online to teach for their first time. This list is an archive of that resource.
- [Music Cities’ Futures: Frictions, Gaps, Power, and Communities](https://maremel.com/amplifymusic/future-music-cities/): Many cities have stepped into new organizing models for local change as "Music Cities" and with "Night Mayors" -- with all sorts of new and creative structures.  Some have worked well; others have had challenges.  What helped build resilience for the current live economy crisis across the world and in local communities? 
- [About Maremel Studio](https://maremel.com/about-maremel-studio/): We’re a creative skunkworks.
- [Smart Smartphones](https://maremel.com/digital-explorers-2/smart-smartphones/): Smart Smartphones
- [Music x Ideas x Space = COMPOSE LA Feb. 2019](https://maremel.com/events/compose-la-feb-2019/): Music x Ideas x Space = Compose LA
- [Amplifying Music in Our LA: Creating and Programming Events and Concerts for a Diverse and Worldly LA](https://maremel.com/events/future-of-music-in-los-angeles-2017-2019/diverse-world/): Creating and Programming Events and Concerts for a Diverse and Worldly LA
- [Map of Venues and “Los Angeles”](https://maremel.com/events/future-of-music-in-los-angeles-2017-2019/maps-of-la/): Venues and Average Income View larger map Venues and Ethnicity View larger map
- [Amplifying Music in Our LA: Opening Sessions](https://maremel.com/events/future-of-music-in-los-angeles-2017-2019/opening-sessions/): Welcome and What is Los Angeles’ Music?
- [Amplifying Music in Our Los Angeles Conference – May 15, 2019 @UCLA](https://maremel.com/events/future-of-music-in-los-angeles-2017-2019/amla-may-2019/): A Conference Amplifying and Connecting the Music Scenes of Los Angeles
- [Amplifying Music in Our LA: Whose LA and What is LA? Where are We Creating, Presenting, and Practicing?](https://maremel.com/events/future-of-music-in-los-angeles-2017-2019/whose-la/): Audio link
- [Amplifying Music in Our LA: Supporting Systems — community, support, and education systems for current and upcoming artists](https://maremel.com/events/future-of-music-in-los-angeles-2017-2019/support-systems/): Audio link
- [Amplifying Music in Our LA: Online Roundtable — Being a Music City in Other Cities](https://maremel.com/events/future-of-music-in-los-angeles-2017-2019/other-cities/): Audio link
- [Amplifying Music in Our LA: Music Tech Investors and Incubators — Investing in the LA Music Tech Scenes](https://maremel.com/events/future-of-music-in-los-angeles-2017-2019/la-investors-incubators/): Audio link
- [Amplifying Music in Our LA: Creating Communities and Collectives in LA](https://maremel.com/events/future-of-music-in-los-angeles-2017-2019/la-communities/): Audio link
- [October 2019 – Future of Music on the West Side of LA](https://maremel.com/events/future-of-music-in-los-angeles-2017-2019/music-west-la-2019/): This event continued a series of events on Amplify Music in LA exploring how we can create better environments for music and musicians in the greater Los Angeles County area.
- [COMPOSE LA — Feb. 2019](https://maremel.com/events/future-of-music-in-los-angeles-2017-2019/compose-la-feb-2019/): The Center for Music Innovation is working with the City of Los Angeles Department of Cultural Affairs (DCA) on the kickoff event for a new city-wide music presentation and lecture series for 2019, Music x Ideas x Space = Compose LA. From February 6 to February 27, Angelenos and visitors will be able to experience performances across the LA region as music and ideas intertwine at historic concert venues and hidden underground spaces throughout the city.
- [Enjoy “Smart Phones, Smarter Audiences”](https://maremel.com/enjoy-smart-phones-smarter-audiences/): Gigi spoke for the SF Entertainment Commission in 2017.  Enjoy her presentation below and at Slideshare.
- [Futures Working Sessions](https://maremel.com/futures-working-sessions/): We can help your organization plan for/create alternate future scenarios and design products and organizational features to thrive or survive in those environments. 
- [Media and Cultural Industries](https://maremel.com/media/): Since 2004, we have worked with a variety of universities to create courses and programs for graduate students, undergraduates, and executives on how media continues to be disrupted from connected technologies.
- [Creative Tech Lab](https://maremel.com/creative-tech-lab/): Since 2001, part of Maremel has been a creative space to work with new technologies.
- [Research](https://maremel.com/our-research/): Maremel engages in qualitative and social research on human systems enmeshed with technology.  Much of our work stems from the assumptions and defaults that we make as individuals and organized groups in "how things work" and "what we do."
- [Pixelating Reality: Smartphones Shift Now](https://maremel.com/pixelating-reality-now/): We enjoyed sharing insights at SXSW Interactive 2014 on this question -- How is smartphone use pixelating reality, blowing it up and turning it into shiftable bits of data so we are making different decisions with its Time and Place?
- [Pixelating Reality](https://maremel.com/pixelating-reality/): We are in a massive change in social and personal behavior, catalyzed by the increasing penetration of smartphones.  We have had digital cameras and cell phones for many years.  The intriguing shift stems from both (a) casual photography with no lag time to distribute and immediate connectivity, and (b) instant connecting with small screens wherever we go.
- [Speaking and Keynotes](https://maremel.com/speaking-and-keynotes/): Our Executive Director, Dr. Gigi Johnson, speaks extensively virtually, and before the Pandemic, in the U.S. and abroad.
- [Leading Innovation: Consulting and Change Management](https://maremel.com/leading/): Over the past five years, Maremel has worked with a variety of organizational teams and leaders to engage with breaking barriers blocking innovation.  We've helped weave new paths through sector and organizational change.
- [Education Clouds](https://maremel.com/education-clouds/): Cloud computing, with the ability to launch new products and companies without investing in the upfront infrastructure, has increased the momentum in changes in education.  At the Cloud Computing West Conference in last 2012, we discussed the long-term impact of cloud-computing on the structures of higher education in the U.S.:
- [Big, Messy, Wonderful Research](https://maremel.com/messy-research/): We presented at two MBA programs an overview of how to think about gathering, analyzing, and narrating messy data, both from quantitative research and from big data. This multi-part presentation is being developed into a more extensive online program, and we're glad to begin to talk with you about how this can help your organization.
- [Updating Digital Music Distribution](https://maremel.com/digital-entertainment-academy/updating-digital-music-distribution/): We launched a new class with Udemy.com on Updating Digital Music Distribution -- and are glad to share the wealth with friends of Maremel.  For a limited time only, you can use the password Foghorn1 to try out this new class.
- [Blending the University: Beyond MOOCs](https://maremel.com/blending-the-university/): SXSWedu 2013 brought great ideas to the table.  We presented a discussion -- that extended throughout the day -- on the impacts of MOOCs and other pressures on the buy-build-share decisions in U.S. higher education: Blending the University: Beyond MOOCs from Gigi Johnson
- [Whoops! 404 Error!](https://maremel.com/whoops-error/): It appears as if you entered in an invalid URL.
- [Digital Entertainment Academy](https://maremel.com/digital-entertainment-academy/digitalentertainmentacademy/): We are gearing up to launch a whole new set of online workshops and extended courses in Fall 2014.
- [Building Creative Brands](https://maremel.com/digital-entertainment-academy/creative-brands/): Musicians, artists, songwriters, visual artists, actors...we are all brands.  And in this perpetually connected world of digital devices, our fan community already exists.  It is already enjoying other brands that might be a lot like us.  And they are waiting to find out about our work...if we can just find them.
- [Leading Change](https://maremel.com/leading-change/): Has change become a challenge for your team?  For you as a leader?  
- [Search and Information 101](https://maremel.com/search-101/): Search and Information 101
- [Digital Explorers Club](https://maremel.com/digital-explorers-2/): Since 2005, Maremel has produced various video shows in partnership with KGEM-TV, run by Community Media of the Foothills in Southern California.  We produced most shows as half-hour live action episodes, then re-created them into short-form content for the Internet.
- [Dr. Gigi Louisa Johnson](https://maremel.com/gigi-johnson/): Dr. Gigi Louisa Johnson “connects the digital dots.”   Her work at the Maremel Institute, Rethink Next, and in the past at UCLA, focuses on how we can create intentionally healthier futures — as individuals and together — in a changing world.  
- [Contact Us](https://maremel.com/contact-us/): Might that be you? Might one of our projects become a great learning program? Conference experience? Workshop live or online? Partnered ebook or recorded course? Or just plain mischief?
- [Past Sector Shifts and Innovation](https://maremel.com/sectors/):  Whether we are looking at new product launches, professional development, or organizational change, industry change-drivers create the friction that fuels the innovative fire.

## Projects
- [AI Works in Progress](https://maremel.com/project/ai-works-in-progress/): A speculative docu-comedy series embedded across the Rethink Next ecosystem. GoldKey Archive uses future-archaeological storytelling to reframe present-day challenges as insights from a humorous 2035 perspective.