Maremel Institute

Rethinking Creating and Containers: Part 7 of White Paper

maremel — Mon, 30 Jan 2012 12:00:17 +0000

Fifth of a Series of Blog Posts from Maremel’s White Paper: Opening Pandora’s Digital Box

Rethinking Creating and “Containers”

Work flow for creation may have shifted to more digital pathways, but most discussions assume a formal media delivery of a finished, locked product. Products have rules [...]

Cloud Opportunities: Part 6 of White Paper

maremel — Sat, 28 Jan 2012 12:00:09 +0000

Sixth of a Series of Blog Posts from Maremel’s White Paper: Opening Pandora’s Digital Box Opportunities Data between User and Content Metadata

Years ago, I worked with a company that was creating email lists for new film releases. Studios had outsourced this function to be able to [...]

Owned vs. Newly Purchased Media: Part 5 of White Paper

maremel — Thu, 26 Jan 2012 12:00:18 +0000

Fifth of a Series of Blog Posts from Maremel’s White Paper: Opening Pandora’s Digital Box

Challenge:
Fates of Owned Media vs. Newly Purchased Media

Will it be worth the consumer’s while to convert old to new? Time and convenience have been trumping cost in many [...]

Changing Metaphors, Belief, and Habits: Part 4 of White Paper

maremel — Tue, 24 Jan 2012 12:00:55 +0000

Fourth of a Series of Blog Posts from Maremel’s White Paper: Opening Pandora’s Digital Box

One core challenge is how new habits will affect the long-term economic value of owning product. Jeff Zucker’s 2008 concern of finding ways to make money online to that “we do [...]

Cloud Challenges: Part 3 of White Paper

maremel — Sun, 22 Jan 2012 12:00:29 +0000

Third of a Series of Blog Posts from Maremel’s White Paper: Opening Digital Pandora’s Box

If we believed ads and websites in 2011, eager consumers are ready to connect everywhere and anywhere. Consumers and content service providers face challenges in their transition to cloud-based archiving of [...]

Personal Cloud: Part 2 of White Paper

maremel — Fri, 20 Jan 2012 12:00:15 +0000

Second of a Series of Blog Posts from Maremel’s White Paper: Opening Pandora’s Digital Box

Cloud: Assumptions and Definitions

Shared content and services on the Internet is not new.

Cloud computing expands shared services with a concept of shared infrastructure elements, which deliver shared content [...]

Digital “Storage” of our Digital “Stuff”: Part 1 of White Paper

maremel — Wed, 18 Jan 2012 12:28:04 +0000

First of a Series of Blog Posts from Maremel’s White Paper: Opening Pandora’s Digital Box

“Storage”: An interesting word in the context of “digital stuff.” Like the word “collect,” storage implies that it is our “digital stuff,” that we have ownership rights to it.

Storage, as [...]

How to Start with Google Docs

maremel — Mon, 16 Jan 2012 15:07:40 +0000

We tend to start at the middle when sometimes we need to start at the beginning.

Some of us at Maremel have been setting a non-profit organization up for cloud-based collaboration. To get them all on the same page, we helped them move their shared work documents to Google Docs.

Movement [...]

Consumers in the Cloud at CES

maremel — Tue, 10 Jan 2012 07:17:01 +0000

Dr. Johnson is looking forward to joining in the Content in the Cloud Conference Track at the Consumer Electronics Show. The afternoon session—”The Impact on Consumers of Implementing Cloud Computing for Media Storage”— will run from 1:45-2:30 pm on Wed., Jan. 11 at North Hall N258 at the Las Vegas Convention Center.

Infographic and Data Visualization Tools Galore

maremel — Mon, 19 Dec 2011 06:21:19 +0000

Last week, I enjoyed recording webinar sessions with Marc Johnson of marcato multimedia, which will appear later on Emmys.com for the Television Academy’s new educational series. We compared notes on resources available to create infographics and data visualizations for presentations and storytelling. I had begun a broader search, and created this list to [...]